KnowledgeShift

Do your customers cringe when you our your sales staff call on them because they know it’s just another “pitch” vs. really wanting to place value on the conversation?  When we launched our voice simulation tool, we primarily thought what a great way for sales people to practice role-playing.  But what we discovered is that too many companies wanted to use it for people to practice their “pitch” vs. getting into a real conversation.

Here are some great resources that demonstrate the difference between giving  a pitch and having a conversation.

Sales Conversations (not pitches)

Also nice article below

How to Build Value into Your Customer Conversation.